[2002-11-26] Permission E-Mail Marketing
We all hate e-mail spam, right? I even have the coolest software program that will help you combat spam and actually bounces the spam e-mail straight back to the user. (http://www.mailwasher.net)
However, one thing that we often fail to admit (except in private) is the importance of permission e-mail marketing, where the members of your mailing list have given you permission to contact them, or where they're past customers of yours. Obviously, these e-mail lists are always opt-out, so if someone chooses not to continue receiving information from you, they can easily get removed from the list.
[2002-11-19] 5 Unorthodox Email Subject Tricks - 500% More Responses!
If your email subject line doesn't get read -Nothing gets read! Your email marketing strategies have to be redefined and innovated.
**DoubleClick Q2 E-Mail Trends Report, published in September 2002, reveals that e-mail marketing click-through rates DROPPED in Quarter2-2002 to 4.9% from 6.8% in Quarter1-2002! These findings are based on 1.7 billion emails sent out by hundreds of clients. The report also reveals a bounce-back rate of 12.6%! -An all time HIGH in Quater2-2002.**
[2002-11-18] Produce More Sales from your Email Promotions
Do you get sales come from your ezine regularly? How many well-written articles do you submit per week to Online ezines? How often do you send thank you's and follow up messages to your different email groups?
If you answered not many, then you need to re-evaluate. The answer to Online success is the same as traditional Success--promotion, promotion, promotion.
Use these easy ways to boost Online credibility and sales:
[2002-11-14] Baffling the Spambot Harvesters
All right, it's a pretty sure bet that if you put your email address on your website, the spammers will eventually grab it right off your pages. That being true, then how the heck do you allow your visitors and customers to get into contact with you, without opening yourself up to a deluge of spam?
[2002-11-13] New Realities of Opt-in Email Marketing
Spam e-mail is no longer the mild irritant it once was - it's clogging corporate networks and ISP mail servers and has become a real productivity drain, forcing corporate and consumer e-mail users to spend 20-30 minutes a day dealing with this deluge of junk! According to recent figures, unsolicited bulk e-mail now makes up to 36% of all e-mail, up from under 8% just over a year ago. And, what's worse, more and more legitimate e-mail is not getting through to recipients due to Spam filtering taking place via ISPs and/or corporate networks.
Opt-in E-Mail Marketing 30K foot Picture
[2002-11-13] How To Integrate Keywords Into Your Web Site Copy
If you're reading this and your web site doesn't contain any body text on the home page, give yourself a good smack and go to your room without supper. When you're ready to behave and design your site with the search engines in mind, come back out and read this article.
[2002-11-12] An eBook Publisher's Dilemma: Should I Use PDF or Exe Format?
If you write and publish eBooks, sooner or later you will probably be faced with a dilemma - should you create your eBooks as .exe files or .pdf files?
[2002-11-12] What Response Should You Expect From An Ezine Ad?
You've all heard it before, countless times no doubt - "Ezines are by far the best place to advertise online" - and it's true. There is no better place to reach a targeted audience and the proof is in the results - visitors from eZine ads are more likely to convert to sales at your website. That is fact.
[2002-11-11] The List Guru reveals how he built a 100,000 subscriber list
Steve Goodier holds a B.A. in anthropology and sociology and an M.Div. degree from Emory University. He is the author of numerous books about personal development, motivation, inspiration, and making needed life changes. He has a highly successful newsletter that goes out to 100,000 subscribers.
[2002-11-11] 12 Tips For More Effective Letters
Here is a quick, easy way to analyze your own letters and determine if they are effective. Analyze your next letter with the following check list.
[2002-11-07] Using Email to Drive Online Holiday Sales
This quarter, U.S. online sales are expected to hit $13 billion, according to the U.S. Commerce Department. Will you get your share of the retail pie this holiday season?
[2002-11-07] Writing Web Copy That SELLS
Whoever said "long copy" doesn't work on the web obviously doesn't know how to sell online. In fact, online marketers are making an absolute fortune with web pages spanning 1200 or more words used to sell their software and manual products.
[2002-11-07] Frequently Asked Ebook Questions
Ebooks are one of the most popular products on the Internet. Not only are they easy to create, but they also provide your customers with instant gratification.
[2002-11-06] Swapping Website Visitors and Ezine Subscribers
A joint venture (JV) is sharing in an exchange to benefit two or more parties, who are looking to increase their businesses. The purpose of a JV is swapping to gain more sales, visitors, or subscribers.
[2002-11-05] Promote Your Book With A Newsletter
Publishing an online newsletter is easier than you might think. It just takes a little organization and discipline. It is one of the top ways to promote your book online. For that matter it's one of the best ways to promote anything online. If you shut out this option you are missing opportunities to sell your book. It's that plain and simple.
[2002-11-01] Ezine Subscribers Want More than a Free Ezine
An ezine is an essential part of an online business.
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